About Us
about us
About the Founder
about us
About the Founder
Mindy McKnight is a mom of 6, who built a lifestyle media empire out of her YouTube channel. She is one of the top women on Youtube, with over 5.6 million followers.
“I am so proud to be
launching a clean, diverse
and natural hair care brand
for everyone, every hair type
and every family.” Mindy McKnight
- Founder, Hairitage
As a family of 8 with diverse hair needs and textures, the McKnights have tried every product under the sun, recorded hundreds of videos, and created countless hair tutorials. However, they quickly realized that they were spending too much money and time “on the hunt” for products that worked for all members of their family.
Diverse hair types, today’s styles, and the state of effective and safe formulas led Mindy to believe that there must be a better way.